Applause

App Tools and Services

Business Software
Acquired by Vista Equity Partners
Acquired Herzliya Founded 2006
Total raised
$115.8M
Last: Series F 2016-09
Stage
Acquired
Founded
2006
Headcount
1,516
HQ
Herzliya
Sector
Business Software

About

Applause empowers companies to deliver digital experiences to their users via web, mobile, wearables, IoT, and beyond. The company delivers market insights, user feedback, and digital testing by utilizing its DX platform to manage communities around the world. Applause provides brands with the real-world insights they need to achieve omnichannel success across demographics, locations, devices, and operating systems that match their user base.

Funding history · 7 rounds · $115.8M total

2016-09
Series F $35.0M
2014-01
Series E $43.0M
2011-12
Series D $17.0M
2010-09
Series C $13.0M
2008-12
Series B $5.0M
2007-10
Series A $2.3M
2006-01
Seed $500K

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareIT, R&D & Data SolutionsData Analysis & Decision Support
Technologies
Platforms & InterfacesSoftware
Target customers
ConsumersProfessionals & Gig EconomyWebsite OwnersCommerce & RetailDistribution ChannelseCommerce Platforms
Business model
B2B

Tags

qaworkflowsdksoftware-testingapp-developmentmobile-applicationscustomer-experienceenterprisesenterprise-solutionsdecision-makingsmbuser-experience