Last updated 2026-07-20
Total raised
—
Last: Undisclosed Round 2016-02
Stage
Mature
Founded
2011
Headcount
126
HQ
New York, United States
Sector
Business Software
About
AppCard is an innovative marketing and loyalty platform that uses smart data capture and artificial intelligence to change the way retailers communicate with their customers. The company offers a cloud-based platform that combines a multi-tier loyalty program with actionable data analysis reports and business intelligence insights to make the personalization of offers and rewards easy and effective. AppCard's patented technology captures 100% of item-level transaction data, in real time, and works with any POS system, enabling retailers to view their entire business on a single dashboard that includes transaction data, product mix, and employee performance.
Headcount over time
126 employees (2026-09) · 1 point
Offices
New York, United States · HQ / main office
Q&A
- What is AppCard's primary business?
- AppCard offers a cloud-based platform that combines a multi-tier loyalty program with actionable data analysis reports and business intelligence insights to personalize offers and rewards for retailers.
- When was AppCard founded?
- AppCard was founded in August 2011.
- How much funding has AppCard raised in total?
- AppCard has raised a total of $26,500,000 USD.
- Who were the investors in AppCard's $6.5 million funding round in January 2013?
- The investors in AppCard's January 2013 funding round included Founder Collective.
- Who were the investors in AppCard's $20 million funding round in February 2016?
- The investors in AppCard's February 2016 funding round included PLDT capital and Alexander Rittweger.
- What is AppCard's employee count?
- AppCard has an employee count in the 51-200 range.
- Where is AppCard's headquarters located?
- AppCard's headquarters is located in Ramat HaSharon, Israel.
- Who are the co-founders of AppCard?
- The co-founders of AppCard are Yair Goldfinger, who serves as CEO, and Amichay Oren, who serves as CTO.
Team · 12
Yair Goldfinger
Founder · Co-founder and CEO
Amichay Oren
Founder · Co-founder and CTO
Jeremy Rabe
Chief Growth Officer
Eran Harel
SVP Corporate Development and Strategic Partnerships
Roni Sela
VP Finance
Andrew Ostroff
SVP Sales
Chakrapani Gorrepati
VP Data Operations
Idan Warsawski
VP Engineering
Assaf Sinvani
VP R&D
Stephen Avola
VP Business Development
Kobi Levy
VP Operations
John Thompson
SVP Retail Media
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing Solutionse-Commerce Tools
Technologies
Platforms & InterfacesWebArtificial Intelligence
Target customers
ConsumersProfessionals & Gig EconomyOnline RetailersCommerce & RetailDistribution ChannelseCommerce Platforms
Business model
B2B2C
Tags
mobile-applicationsbig-data-analyticsmarketingecommerceretailsmbcustomer-retentionpersonalizationmarketingcustomer-engagementretailecommerceretailersartificial-intelligencecustomer-engagementretailerspersonalizationbusiness-intelligencecustomer-loyalty
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | appcard.com |
|---|---|
| linkedin.com/company/2903241 | |
| facebook.com/AppCardRewards | |
| YouTube | youtube.com/channel/UCooeIWj_QIbB0d0j4Ik7W4A |
| instagram.com/appcard |
Identifiers & details
| Founded | 2011 |
|---|---|
| Employees (exact) | 126 |
| Offices | New York |
Radar intelligence
Patents
| EPO | 5 |
|---|
App Store
| App | Rating | Ratings |
|---|---|---|
| AppCard - Buy. Earn. Redeem. | 3.52397 | |
| AppCard For ShopKeep | 2.33333 |
Web history (Wayback)
| Domain | appcard.com |
|---|
Certificate / subdomain footprint
| Subdomains | 200 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 514660646 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2011-08-31 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2025 |
| Active charges / liens | 0 |
| Registry events | 5 — annual_report (4), violation (1) |
| Registered address | דרך רמתים 96 הוד השרון |
Recent registry events
| Date | Event |
|---|---|
| 2025-09-30 | דו~ח שנתי-עדכון כתובת |
| 2025-09-30 | דו~ח שנתי-שינוי בהוראות בתקנון |
| 2025-09-30 | עדכון הפרה |
| 2025-09-30 | דו~ח שנתי-הוספת בעל תפקיד |
| 2025-09-30 | דו~ח שנתי-עדכון מען דיגיטלי |