Anzu.io · raw details

In-game Advertising Platform · Tel Aviv-Yafo · Founded 2017

active Series B ← back to profile

Highlights

Profile claimed by owner

About

In-game Advertising Platform

Anzu is the most advanced intrinsic in-game ad solution for mobile, PC, and console. Anzu’s in-game ads put players first and help advertisers reach audiences programmatically in a non-disruptive and highly engaging way. A patented 3D ad tracking engine, the first to bring viewability measurement in-game, and partnerships with trusted AdTech vendors make Anzu the preferred in-game advertising partner. Backed by WPP, Sony Innovation Fund, NBCUniversal, Samsung Next, Bandai Namco Entertainment 021 Fund, PayPal Ventures and many other prominent investors, Anzu is on a mission to make advertising in games better.

Identity

NameAnzu.io
Sluganzu
Type / kindstartup
Crunchbase IDanzu-3
Source _idagxzfmlsbGlzdHNpdGVyGAsSC05ld19Db21wYW55GICAwOWcio4KDA

Status

Statusactive
Last update2026-05-17

Location

HQ country codeIL
HQ region/districtCenter District
HQ cityTel Aviv-Yafo
HQ addressBeit Rubinstein, Lincoln St 20, Tel Aviv-Yafo, 6713412, Israel

Web & social

Websitehttps://www.anzu.io
Careers pagehttps://www.anzu.io/careers
LinkedInhttps://www.linkedin.com/company/17907575
Twitter / Xhttps://twitter.com/Anzu_io
Facebookhttps://www.facebook.com/anzu.io
YouTubehttps://www.youtube.com/channel/UCzTw-yzzmmmidK-LdUSsQUA

Classifications

Primary sector Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Simulation & ImagingVirtual Reality
Target customers
ConsumersRecreational & LifestyleGamersEnterprise & Professional ServicesSoftware DevelopmentCommerce & RetailConsumer GoodsToys & GamesMedia & EntertainmentPublishing
Business models
B2B
Tags
metaverseadtech

Funding

Total raised$65.0M
Current stageSeries B

Raw source document

Show full JSON (0 KB)
{
  "0": "s",
  "1": "l",
  "2": "i",
  "3": "m",
  "4": "p",
  "5": "a",
  "6": "g",
  "7": "e",
  "8": "s",
  "9": "_",
  "10": "i",
  "11": "m",
  "12": "p",
  "13": "o",
  "14": "r",
  "15": "t"
}