Animo

MMM and AI-powered Platform Designed to Analyze, Attribute, and Optimize Offline Media Advertising

Business Software
Active
Seed Bnei Brak, Israel Founded 2022
Last updated 2026-06-18
Total raised
$1.5M
Last: 2023-03
Stage
Seed
Founded
2022
Headcount
4
HQ
Bnei Brak, Israel
Sector
Business Software

About

Animo is an MMM and AI-powered platform that uses big data infrastructure to analyze and optimize offline media activity (TV, radio, and billboards), including how it affects online campaigns and digital assets in real time. The company provides users with the ability to compare between previous and ongoing campaigns. It provides tools to measure the effectiveness of each media channel at multiple levels, from a single ad or timeframe up to the resolution of cost per call. The company's solution can predict and show recommendations for the best and most cost-effective mix of media for ongoing and future campaigns.

Funding history · 1 round · $1.5M total

2023-03
$1.5M

Q&A

What is Animo's primary business?
Animo provides an MMM (Marketing Mix Modeling) and AI-powered platform designed to analyze, attribute, and optimize offline media advertising, including its impact on online campaigns and digital assets in real time.
When was Animo founded?
Animo was founded in September 2022.
Where is Animo's headquarters located?
Animo's headquarters is located in Bnei Brak, Center District, Israel.
How much funding has Animo raised in total?
Animo has raised a total of $1,500,000.
When was Animo's last funding round and what was the amount?
Animo's last funding round occurred in March 2023, raising $1,500,000.
What are the primary sectors Animo operates in?
Animo's primary sector is Business Software, with additional operations in Sales & Marketing Solutions and Advertising Platforms.
What technologies does Animo utilize in its platform?
Animo utilizes Artificial Intelligence, Platforms & Interfaces, and Web technologies.

Team · 2

Founder · Co-founder & CEO
LinkedIn ↗
Founder · Co-Founder - CMO & CPO
LinkedIn ↗

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Artificial IntelligencePlatforms & InterfacesWeb
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertising
Business model
B2B

Highlights

Verified

Tags

data-analyticsenterprise-solutionssaasadvertisingadtechweb-platformbig-datamarketingartificial-intelligencesocial-mediaadvertisers
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websiteanimo-tech.com
LinkedInlinkedin.com/company/30746867
Facebookfacebook.com/Animo-417047219149678

Identifiers & details

Founded2022-9
Employees (exact)4

Radar intelligence

Patents

EPO81

Publications (Crossref)

Works10

GitHub

Top reposawesome-self-sovereign-identity, paradym-wallet, animo-demo, secure-env, aries-mobile-agent-react-native

Web history (Wayback)

Domainanimo-tech.com

Certificate / subdomain footprint

Subdomains2