Last updated 2026-07-20
- Acquired by Retail IQ, Jan 2018
- Raised $1M Seed round led by Lev Leviev, Jan 2016
Total raised
$1.0M
Last: Undisclosed Round 2016-02
Stage
Acquired
Founded
2013
Headcount
31
HQ
Tel Aviv-Yafo, Israel
Sector
—
About
StoreSmarts (Analoc Ltd.) was a Tel Aviv-based startup that offered retailers deep data analysis of in-store customer behavior. Their software anonymously collected Wi-Fi signals from cell phones to provide actionable insights on customer behavior in and around shops. The company's in-store analytics platform helped in decision-making through a real-time responsive web dashboard and mobile application, enabling them to optimize staff, services, and increase overall efficiency throughout their operations.
Funding history · 1 round · $1.0M total
2016-01
Seed
$1.0M
★ Lev Leviev★ Maverick Ventures IsraeI
Q&A
- What is StoreSmarts' primary business activity?
- StoreSmarts provides an in-store analytics solution for retailers, offering real-time data and insights on shopper behavior to enhance operational effectiveness and improve customer experience.
- When was StoreSmarts founded?
- StoreSmarts was founded in May 2013.
- What is the current status of StoreSmarts?
- StoreSmarts was acquired by RetailIQ in January 2018 and is currently inactive.
- How much funding has StoreSmarts raised in total?
- StoreSmarts has raised a total of $1,000,000 USD.
- When was StoreSmarts' last funding round and who were the investors?
- StoreSmarts' last funding round occurred in February 2016, with investments from Lev Leviev and Maverick Ventures IsraeI.
- What is the employee count for StoreSmarts?
- StoreSmarts has an employee count in the 11-50 range.
- Who are the co-founders of StoreSmarts?
- The co-founders of StoreSmarts are Eyal Ben-Eliyahu (CEO), Yarden Morgan (COO), and Ilai Fallach (CTO).
- What technologies does StoreSmarts utilize?
- StoreSmarts utilizes platforms & interfaces, API, web, and mobile technologies.
Team · 2
Eyal Ben-Eliyahu
Founder · Co-Founder, CEO
Ilai Fallach
Founder · Co-Founder
Sectors & technology
Sub-sectors
Business SoftwareIT, R&D & Data SolutionsData Analysis & Decision SupportIndustrial TechnologiesOperational Optimization Solutions
Technologies
Platforms & InterfacesAPIWebMobile
Target customers
Commerce & RetailEnterprise & Professional Services
Business model
B2B
Highlights
Verified
Tags
big-data-analyticsretailsensorsdata-visualizationecommerceshopping-experiencebehavior-analyticsbusiness-intelligencesoftware-applicationsmarketingretailers
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | www.storesmarts.com |
|---|---|
| linkedin.com/company/5035768 | |
| facebook.com/StoreSmarts-1083023378375092 | |
| YouTube | youtube.com/channel/UCfR689VaU7QXcgcWsu7VH3w |
Identifiers & details
| Legal name | Analoc Ltd. |
|---|---|
| Former names | Analoc |
| Founded | 2013 |
| Employees (exact) | 31 |
| Status reason | Acquired (Inactive) by RetailIQ on Jan 2018 - closed due to acquisition |
Acquisitions & public offerings
Acquired by Retail IQ 2018-01
Radar intelligence
Web history (Wayback)
| Domain | storesmarts.com |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 514904804 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2013-04-09 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | yes |
| Last annual report | 2015 |
| Active charges / liens | 0 |
| Registry events | 0 |
| Registered address | רב אשי 9 תל אביב - יפו |