About
Ajillion is a white-label mobile ad server and mobile ad exchange for networks, agencies, and monetization platforms. It is a SaaS platform that enables its partners to serve mobile ads, trade with one another, and achieve excellent results for their publishers as well as outstanding ROI for their advertisers. Ajillion provides a fully functioning ad server, mobile analytics, and a tracking platform that enables the management of an entire network, from monetizing direct traffic to managing media buys outside the platform from external traffic sources. In addition, it allows both analytics and conversion tracking on media bought outside the platform, as well as the management of direct publishers and advertisers. In 2014, Playtech Cyprus Ltd acquired Ajillion and Definiti Media. The two companies merged into the activities of Crossrider.