Highlights
About
Audience Targeting for Mobile Advertising
Adience has developed a mobile audience management platform that helps mobile applications understand their audiences by extracting critical data like age, gender, interests, personas and more. These insights are used to enable advanced, personalized in-app ad monetization by matching ads to impressions based on demographic parameters and personas. The end-result is a significant revenue uplift generated by serving highly relevant ads that deliver more user interaction. Adience's big data technology understands your users, and enables us to match the right ad to each impression. Users see relevant ads, advertisers benefit from enhanced performance and publishers enjoy better eCPMs. It's that simple. Impression-level mobile ad mediation that will send your revenues through the roof.
Identity
| Name | Adience |
|---|---|
| Slug | adience |
| Type / kind | startup |
| Crunchbase ID | Adience |
| Source _id | agxzfmlsbGlzdHNpdGVyGAsSC05ld19Db21wYW55GICAgJ6co8MLDA |
Status
| Status | inactive |
|---|---|
| Status reason | Acquired (Inactive) by Teddy Sagi Group on Dec 2014 - closed due to acquisition |
| Last update | 2026-05-17 |
Location
| HQ country code | IL |
|---|---|
| HQ region/district | Center District |
| HQ city | Tel Aviv-Yafo |
| HQ address | Se'adya Ga'on Street 24, Tel Aviv-Yafo, Israel |
Web & social
| https://www.linkedin.com/company/3296044 | |
| https://www.facebook.com/pages/Adience/1463336303900661 |
Classifications
Funding
| Total raised | $1.5M |
|---|---|
| Current stage | Acquired |
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