- Acquired by Teddy Sagi Group for $20M, Dec 2014
- Raised $1.5M Seed round led by Kaedan Capital, Oct 2013
About
Adience has developed a mobile audience management platform that helps mobile applications understand their audiences by extracting critical data like age, gender, interests, personas and more. These insights are used to enable advanced, personalized in-app ad monetization by matching ads to impressions based on demographic parameters and personas. The end-result is a significant revenue uplift generated by serving highly relevant ads that deliver more user interaction. Adience's big data technology understands your users, and enables us to match the right ad to each impression. Users see relevant ads, advertisers benefit from enhanced performance and publishers enjoy better eCPMs. It's that simple. Impression-level mobile ad mediation that will send your revenues through the roof.
Funding history · 1 round · $1.5M total
Q&A
- What is Adience's primary business?
- Adience developed a mobile audience management platform that helps mobile applications understand their audiences by extracting critical data like age, gender, interests, and personas. This data is used for personalized in-app ad monetization.
- When was Adience founded?
- Adience was founded in January 2012.
- What is Adience's current status?
- Adience is currently active, but its status reason indicates it was acquired by Teddy Sagi Group in December 2014.
- How much funding has Adience raised in total?
- Adience has raised a total of $1,500,000.
- Which investor participated in Adience's funding round?
- Kaedan Capital participated in Adience's funding round in November 2013.
- What is Adience's primary sector classification?
- Adience's primary sector is Business Software.
- What is the estimated employee count for Adience?
- Adience has an estimated employee count in the 1-10 range.
Team · 3
Sectors & technology
Highlights
Tags
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | www.adience.com/ |
|---|---|
| linkedin.com/company/3296044 | |
| facebook.com/pages/Adience/1463336303900661 |
Identifiers & details
| Founded | 2012-1 |
|---|---|
| Status reason | Acquired (Inactive) by Teddy Sagi Group on Dec 2014 - closed due to acquisition |
Acquisitions & public offerings
Acquired by Teddy Sagi Group 2014-12 $20.0M
Radar intelligence
Patents
| EPO | 4 |
|---|
Web history (Wayback)
| Domain | adience.com |
|---|
Certificate / subdomain footprint
| Subdomains | 7 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 514906650 |
|---|---|
| Status | מחוסלת מרצון — CLOSED |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2013-04-18 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2018 |
| Active charges / liens | 0 |
| Registry events | 0 |
| Registered address | שוהם 2 רמת גן |