AdExtent

Personalized Retargeting and Data-driven Ad Messaging

Business Software
Non Active, Feb 2017
Mature Herzliya, Israel Founded 2006
LinkedIn
Last updated 2026-06-18
Total raised
$5.1M
Last: 2008-09
Stage
Mature
Founded
2006
Headcount
6
HQ
Herzliya, Israel
Sector
Business Software

About

AdExtent provides a platform for personalized retargeting and dynamic, data-driven ad messaging. AdExtent enables stakeholders of all types to launch and manage best-in-class retargeting that seamlessly integrates with their media buying platform of choice. AdExtent automatically turns product pages into personalized ads and uses customer engagement data to deliver more sales. With experience in the media, financial, and government sectors, the company puts its knowledge and expertise into building easy-to-use technology that improves ad relevancy and effectiveness.

Funding history · 2 rounds · $5.1M total

2008-09
$3.4M
2008-01

Q&A

What is AdExtent's primary business?
AdExtent provides a platform for personalized retargeting and dynamic, data-driven ad messaging, enabling stakeholders to manage retargeting campaigns integrated with their media buying platforms.
When was AdExtent founded?
AdExtent was founded in September 2006.
What is AdExtent's current status?
AdExtent is currently inactive, as of February 2017.
Where is AdExtent headquartered?
AdExtent is headquartered in Herzliya, Center District, Israel.
What was AdExtent's total funding raised?
AdExtent raised a total of $5,100,000.
When did AdExtent complete its last funding round?
AdExtent completed its last funding round in September 2008, raising $3,400,000.
Which investor participated in AdExtent's January 2008 funding round?
Giza Venture Capital participated in AdExtent's funding round in January 2008.
Who are the co-founders of AdExtent?
The co-founders of AdExtent are Tal Keinan (CEO), Tal Muskal (CTO), and Ron Pick (General Manager).

Team · 3

Tal Keinan
Founder · Co-founder & CEO
Founder · Co-founder & CTO
LinkedIn ↗
Founder · Co-founder & General Manager
LinkedIn ↗

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesSoftware
Target customers
Government & CityMedia & EntertainmentMediaFinancial Services
Business model
B2B

Highlights

Verified

Tags

personalizationmachine-learningrecommendationscustomer-engagementmarketingecommerceadvertisingautomation
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