Addoox

Programmatic Media Buying Platform

Business Software
Non Active, Dec 2021 ceased to operate
Mature Ra'anana, Israel Founded 2007
Last updated 2026-06-18
Total raised
Stage
Mature
Founded
2007
Headcount
13
HQ
Ra'anana, Israel
Sector
Business Software

About

Addoox is a machine-learning-based programmatic advertising solution. The company's proprietary technology, the Addoox media buying platform, powers real-time bidding across video, mobile, display, and connected TV. The Addoox platform is agile, robust, and responsive, processing users' targeting parameters and multiple dimensions of campaign response data in real time. The platform uses these insights to access inventory across SSPs and exchanges.

Q&A

What is the current status of Addoox?
Addoox is currently inactive, having ceased operations in December 2021.
When was Addoox founded?
Addoox was founded in December 2007.
What was Addoox's primary business?
Addoox operated as a programmatic media buying platform, utilizing machine learning for real-time bidding across video, mobile, display, and connected TV advertising.
Where is Addoox headquartered?
Addoox's headquarters are located in Ra'anana, Center District, Israel.
What was the employee count for Addoox?
Addoox had an employee count in the 11-50 range.
Who are the co-founders of Addoox?
The co-founders of Addoox are Alberto Esquenazi and Mariano Tesler. Mariano Tesler is no longer with the company.
What sectors did Addoox operate in?
Addoox operated in the Business Software, Sales & Marketing Solutions, and Advertising Platforms sectors.
What technologies did Addoox utilize?
Addoox utilized Artificial Intelligence and Machine Learning in its platform.

Team · 2

Founder · Co-founder
LinkedIn ↗
Founder · Co-founder (No longer with the company)
LinkedIn ↗

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Artificial IntelligenceMachine Learning
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertisingCommerce & Retail
Business model
B2B

Highlights

Verified

Tags

engagementcampaign-managementbrand-protectionmarketingbrandingtargetingadvertisersbehavior-analyticscampaign-optimizationadvertisingweb-trafficreal-time-biddingpublishersmedia-buying
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