Total raised
—
Stage
Acquired
Founded
2010
Headcount
46
HQ
Tel Aviv-Yafo
Sector
Business Software
About
AbaGada develops a unified marketing approach that analyzes the entire user journey through all media channels and devices in order to maximize marketing return on investment. The company works towards scaling traffic and increasing conversion rates by harnessing the latest marketing methods and tools available, in addition to using its own algorithmic tools and analyses. AbaGada was acquired in 2015 by Dentsu in Japan and is now part of iProspect, Dentsu's subsidiary in Israel.
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platformse-Commerce Tools
Technologies
Platforms & InterfacesSearch EngineWebMobile
Target customers
Enterprise & Professional ServicesEnterprisesCommerce & RetailConsumer Goods
Business model
B2B
Tags
smbenterprisesadvertisingmarketingtargetingmonetizationadvertisersconversion-optimizationcampaign-managementcampaign-optimizationseoenterprise-solutions