thetime invests in seed, post-seed, and early-stage Israeli start-ups in areas of digital life technologies including IoT, wearable devices, smart home and smart cities, connected vehicles, digital health and wellness, and digital media. Ittypically invests an initial sum of $500,000 to $1 million in a new generation of companies developing digital products or services that can be distributed through digital channels or over the web.
thetime's partners include advertising agency McCann Erickson and performance-based marketing company AdsMarke. thetime'snetwork includes Time Warner, Nielsen, Microsoft, Orange, and Celldorado.
With the support of the Israeli Government Innovation Authority, thetime assists its portfolio companies in growing from seed stage to become mature, business model based, companies.
The shareholders of the incubator are Ilan Shiloach, Nir Tarlovsky, IPG/McCann, Eurocom Communications, Viola Credit, and others.