Wombat is an in-app messaging platform that enables app owners to build a relationship with their users within the app just as they would in the real world. Wombat helps app owners harness the power of word-of-mouth marketing for their apps in a fun, friendly, plug-and-play way that takes only minutes to get up and running, with no need to spend hours pouring over analytics, customizing segments, optimizing, or tweaking.
Wombat focuses not just on identifying and acting on the mobile users happy place, but on actively bringing users to that place. To accomplish this, Wombat divides the user relationship into its natural phases using four distinct steps connect, engage, delight, and request and provides actions for each step. Wombats smart algorithm does all the brainwork and becomes smarter over time as it learns more about the users application.