Tie - Predictive Analytics accelerates the prospecting and researching process by applying machine-learning technology to technographic and firmographic data. By focusing on which SDKs (third-party technologies) are used in each mobile app, Tie continuously tracks and analyzes the entire mobile market. Tie provides marketers and sales professionals, particularly mobile publishers, with predictions and real-time insights on potential and existing customers as well as competitors.
Tie's products include Lookalike Outbound, which automatically directs users to their next potential customer based on existing customer DNA; Inbound Enrichment, which automatically screens and filters inbound leads; and Intelligence Report andTracking, which provides a deep data-driven report of each potential customer, including technology stack, firmographics, performance, news, and key people.