Taboola

Content Discovery Platform

Media & Entertainment Technologies
public
Public New York City, United States Founded 2006
Last updated 2026-06-18
Total raised
$160.0M
Last: IPO 2021-06
Stage
Public
Founded
2006
Headcount
500+
HQ
New York City, United States
Sector
Media & Entertainment Technologies

About

Taboola is a content discovery solution serving over 450 billion recommendations to more than 1.4 billion unique visitors each month on publisher sites including NBC, USA Today, The Atlantic, and Fox Sports. Publishers, marketers, and agencies leverage Taboola to retain users, monetize traffic, and distribute content to drive high-quality audiences. Taboola recommends editorial and sponsored content across many of the world's most trafficked sites, helps publishers monetize their content and drive higher engagement, and enables brands to distribute their content to the right audience, at scale.

Funding history · 10 rounds · $160.0M total

2020-10
Undisclosed Round Undisclosed
Union Tech Ventures
2019-10
Undisclosed Round Undisclosed
Oded Zucker
2015-06
Venture Round $3.0M
Daily Mail
2015-02
Series E $117.0M
★ Fidelity VenturesGroupe ArnaultYahoo JapanCarlo de BenedettiLa Maison PartnersMarkerCatalystSteadfast CapitalBaiduComcast VenturesAdvance Publications
2013-02
Series D $15.0M
★ Pitango VCEyal GuraMarkerEvergreen Venture PartnersWGI Group
2012-06
Series C $10.0M
WGI GroupEvergreen Venture PartnersMarker
2011-08
Series B $9.0M
Crescent Point EnergyMarkerEvergreen Venture Partners
2008-11
Series B $4.5M
Evergreen Venture Partners
2007-11
Series A $1.5M
Evergreen Venture Partners
Date unknown
Seed $500K
Zohar GilonZvi LimonJoey LowAvigdor Willenz

Q&A

When was Taboola founded and what is its primary focus?
Taboola was founded in September 2006 and operates as a content discovery platform, serving content recommendations to users on publisher sites.
What is Taboola's current status and employee count?
Taboola is a public company with over 500 employees.
When did Taboola go public and what was the amount raised in its IPO?
Taboola went public in June 2021, raising $526,000,000 in its IPO.
Which investors participated in Taboola's Series E funding round?
Taboola's Series E round in February 2015 included investments from Fidelity Ventures.
Who are the key executives at Taboola?
Adam Singolda is the Founder & CEO, Eldad Maniv is the President & COO, and Lior Golan is the CTO.
What are the primary sectors and technologies Taboola operates in?
Taboola's primary sector is Media & Entertainment Technologies, utilizing Artificial Intelligence and Natural Language Processing.
What is Taboola's total amount raised through funding rounds before going public?
Taboola raised a total of $160,000,000 through its funding rounds prior to its IPO.
What business models does Taboola employ?
Taboola operates on B2B and B2B2C business models.

Team · 3

Founder · Founder & CEO
LinkedIn ↗
President & COO
LinkedIn ↗

Sectors & technology

Primary sector
Media & Entertainment Technologies
Technologies
Target customers
Business model
B2BB2B2C

Tags

advertising-technologynative-advertisingcontent-discoverycontent-recommendationaimachine-learningprogrammatic-advertisinge-commerce-recommendationspublisher-monetizationperformance-marketingaudience-targetingmarketingpublishersadvertisersmobile-applicationsopen-web
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