Butterflies Club has developed a mobile online travel agent for frequent flyers that uses crowd wisdom and other information often overlooked by travel agents. The Butterflies app focuses on creating personalized, value-driven trip plans based on critical parameters such as effectiveness, time utilization, convenience, and personalization, rather than on price.
Butterflies Club uses an algorithm that determines a full trip plan based on the business meeting location and time, and is powered by personalization AI among multiple data sources. In addition, travelers can build a full trip plan with access to a robust travel platform that is connected to an unlimited number of travel distributors, including flights, hotels, trains, and car rental agents.
The companys business model is based on online travel booking commissions, agent support service fees, and premium subscriptions.