BRAVE · raw details

Performance Optimization Platform for Publishers · Tel Aviv-Yafo · Founded 2017

active Pre-Funding ← back to profile

About

Performance Optimization Platform for Publishers

BRAVE is a publisher-focused platform designed for an open digital media future. The companys performance-optimizing technology enables publishers to make smart, strategic decisions while providing them with full control of their pages and pricing. BRAVEs technology consists of tools such as BraveData, an income stream that requires little to no time or management in order to generate revenue; and BraveTag, a simple and straightforward way to monetize inventory. The company has also developed the Header Bidding Solution, which gives publishers the power to escape the waterfall and unify demand sources to increase competition on an impression-by-impression basis. The tool provides the volume, latency, and monetization metrics that publishers need to maximize their header bidding strategies and brings the benefits of an open auction and sophisticated ad decision-making to help app developers capture the true value of their inventory.

Identity

NameBRAVE
Slugbrave
Type / kindstartup
Source _idagxzfmlsbGlzdHNpdGVyGAsSC05ld19Db21wYW55GICAoKH-j5AJDA

Status

Statusactive
Last update2026-05-17

Location

HQ country codeIL
HQ region/districtCenter District
HQ cityTel Aviv-Yafo
HQ addressDerech Menachem Begin 121, Tel Aviv-Yafo, Israel

Web & social

Websitehttps://www.thebrave.io

Classifications

Primary sector Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesWebSoftware
Target customers
Media & EntertainmentPublishing
Business models
B2B
Tags
media-buyingadvertisingpublishingmonetizationconversion-optimizationweb-platformmonitoringscreeningmarketingpublishers

Funding

Total raised
Current stagePre-Funding

Raw source document

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